Good Work.

Built Systems

BUILT Systems improves production lines in industries around the nation by developing innovative and safe working solutions like height-adjustable workstations and welding tables. TIG helped the company craft an original brand voice and look, one that resonated with sales reps and end customers alike. Our series of discovery sessions dug deeper into the BUILT Systems’ business model to uncover insights in how to best tell their story. The resulting tone, style and imagery united the company, definitively displayed the advantage of BUILT products and inspired employee ownership and purpose.


Branding and strategy
Identity manual
Company letterhead
Print collateral
Website redesign:
Tradeshow displays