Portfolio Metro Health — Brand Launch
New Hospital Brand Campaign
The Challenge
As the new name, Metro Health
and logo began to appear in the marketplace, higher expectations began to develop. Each piece of communication published was being held to a high level of quality.
The Solution
Metro Health fully launched the new brand, complete with billboards, ads, radio spots, television commercials and signage.
The Image Group has helped us clarify our vision. They’ve also developed the model and language we need to align our organization with our brand to lead us into the future.
—Mike Faas, CEO Metropolitan Health Corporation